From Loyalty To Fandom – How Brandoms Are Redefining Engagement
When brands nurture identity, belonging, and authenticity, they gain brandoms: tribes of passionate advocates fueling both growth and cultural influence.
The post From Loyalty To Fandom – How Brandoms Are Redefining Engagement appeared first on Search Engine Journal.
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When brands nurture identity, belonging, and authenticity, they gain brandoms: tribes of passionate advocates fueling both growth and cultural influence.
The post From Loyalty To Fandom – How Brandoms Are Redefining Engagement appeared first on Search Engine Journal.
Continue reading...